The head of electronic dance music at Live Nation will look to add his expertise in order to right the sinking ship that has been going down over the past year. Live Nation Media Contact:Jo Dipple+44 (0)7796 937 160Jo.Dipple@LiveNation.co.uk, Live Nation Investor Relations:IR@livenation.com, Live Nation Electronic UK Media ContactGill Nightingale:gill@cream.co.ukMike Davies:mike@cream.co.uk+44 (0) 151 707 1309. According to New York Post, reasons for Barton’s decision to stay at Live Nation range from SFX’s inability to meet his salary demands to Barton’s own concerns regarding SFX’s debt: “Barton’s salary demands were too high for SFX, sources said. Phoebe Bridgers: Listen to Our Revealing, Hilarious Podcast Interview, Steve Perry: ‘My Heart Bleeds Daily to Be in Front of People And to Sing for Them’, Tekashi 6ix9ine Transforms Into a ‘Supervillain’ in New Teaser for Showtime, ‘Rolling Stone’ Doc, How to Watch UFC 254 Online: Live Stream Khabib vs. Gaethje on ESPN+, The Best Home Speakers for Room-Filling Sound, Jay-Z Details New Cannabis Brand ‘Monogram’. Creamfields founder Barton, formerly Live Nation's head of electronic music, said: “This acquisition further demonstrates that Superstruct is committed to building a strong portfolio of live entertainment brands. Now they have halted the bidding period and are looking to bounce back in order bring SFX back to prominence. In early December, news broke that Live Nation’s head of electronic music, James Barton, was in negotiations to join SFX Events in a “senior but undetermined position.” Barton, given his successful track record with both Live Nation and Cream, was generally perceived to be SFX’s best chance at successfully restructuring their interminable debt. Biography. The head of electronic dance music at Live Nation will look to add his expertise in order to right the sinking ship that has been going down over the past year. Meanwhile the club side of Cream continues to grow. In August 2017, Live Nation launched a similar division within the company, led by Jim Wong, in an effort to expand its reach in the Asian market. Amidst Barton’s talks with SFX are other factors which may have contributed to his decision to stay with Live Nation, including SFX bondholders’ hope for a Live Nation buyout and Live Nation’s current embroilment in an antitrust lawsuit. 2015 has been a tumultuous year for SFX, the company behind such festivals as Tomorrowland, Electric Zoo and TomorrowWorld among others. The new division will be based in London and will encompass all electronic music at Live Nation UK, from Creamfields to artist tours, clubs and shows. Others say he was far more concerned about SFX’s financial issues.”. © 2020 Live Nation Worldwide, Inc. All rights reserved. Financial terms were not disclosed. SFX directors reportedly unhappy with CEO Robert F.X. However, New York Post reports that Barton has opted to remain in his position at Live nation. About Live Nation EntertainmentLive Nation Entertainment (NYSE: LYV) is the world’s leading live entertainment company comprised of global market leaders: Ticketmaster, Live Nation Concerts, and Live Nation Sponsorship. It's unclear what role James Barton will have with SFX and they have yet to release his title, but the move is reportedly due to SFX directors being unhappy with the way CEO Robert F.X. Live Nation Entertainment, the world’s leading live entertainment company, has launched Electronic Nation, a new division focused on expanding offerings of all electronic genres across the UK. © 2020 Copyright Dancing Astronaut LLC. With regular appearances in Liverpool and London, Steel Yard hosts sell-out events featuring the likes of Above & Beyond, Eric Prydz, Armin van Buuren, and the return of the iconic Space Ibiza in 2019 for a show headlined by Carl Cox. Please enter your email so we can send you password reset link. 50 Most Important People in EDM The movers, shakers and speaker-quakers shaping dance in 2014 Avicii, EDM, RS Dance, Skrillex. By continuing past this page, you agree to our terms of use. Global discontinued its touring division and focused on its festival business following the departures of promoters Sam Bush and Joe Schiavon, who left for Live Nation in 2017. Live Nation, Vodafone NZ launch artist discovery platform, Ticketmaster’s global chairman Jared Smith to step down, Ticketmaster confirms global leadership team, evolution plans, Dutch dance music organiser ID&T announce 40% staff cuts, Live Nation Asia Pacific reshuffles leadership team, Live Nation, Ticketmaster unveil another round of furloughs, People on the move: Ticketmaster, See Tickets and more, Jared Smith to lead Ticketmaster’s new global leadership team, Live Nation to resume in Germany with Bryan Adams gig, Live Nation sees steep losses in ticketing and overall revenue in Q2. An email has been sent to you containing a link to reset your password. UPDATE: James Barton has cancelled the deal. Magnetic's Industry Person Of The Year 2015 - James Barton, President, Live Nation Electronic Music Magnetic has been covering the electronic music industry since we opened our doors back in 2011. James Barton's Superstruct Entertainment has acquired a number of festivals from media and entertainment group Global. For more stories like this, and to keep up to date with all our market leading news, features and analysis, sign up to receive our daily Morning Briefing newsletter. A Digital Kingdom. Barton’s salary demands were too high for SFX, sources said. Denis Desmond, chairman of Live Nation UK and Ireland, said: “With Scott’s outstanding record managing global brands Cream and Creamfields, this new division is a major advance for Live Nation and for artists and acts in this genre.”, Barton, who also leads European festival operator Superstruct, said he hopes to drive the firm’s “continued expansion into the electronic arena, with the aim of connecting big-name dance acts to more fans across the UK through tours and festivals.”, He added: “Electronic music has always been at the heart of what we do. We have a dedicated team who work hard to connect fans to electronic music events across the UK. The deal includes UK-based Victorious Festival, South West Four, Kendal Calling, Truck, Tramlines and Boardmasters as well as Hideout, which is held in Croatia. © Copyright 2020 Rolling Stone, LLC, a subsidiary of Penske Business Media, LLC. In This Article: For assistance please contact Our Customer Service on: Tel: +44(0)20 8955 7020. SFX has declined to comment on what the new role for Barton means to the company. James Barton, head of electronic dance music at Live Nation Entertainment and founder of Liverpool's Cream nightclub event, was considering a position at New York-based SFX. Sillerman. James Barton's Superstruct Entertainment has acquired a number of festivals from media and entertainment group Global. As the scene continues to grow, the knowledge and experience we have is key to our success.”. All Rights Reserved. Elsewhere in the UK, events such as Steel Yard, a bespoke 15,000 capacity arena that debuted at Creamfields, has made its own mark on the UK dance scene. Backed by US investment firm Providence, Superstruct owns and operates European festivals such as Sziget (Hungary), Elrow, Sónar (Spain), Øyafestivalen (Norway) and Flow Festival (Finland). We've always believed it was important to not only talk about what's happening in electronic music culture but also what's going on behind the scenes. 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